Saturday , 3 December 2016

Artists fill Paris with 600 fake ads to protest corporate sponsorship of climate conference

Travel around Paris this week and you might run into some unusual public ads: an Air France billboard proclaiming, “We’ll keep on bribing politicians and emitting greenhouse gases”; a Volkswagen promotion saying, “We’re sorry that we got caught.”

Is the world’s worst marketing agency on the loose? Actually, the 600-or-so altered ads are the work of street artists working with Brandalism, a shadowy group that since 2012 has replaced European billboards with activist messages and art. Their latest hack from this weekend takes aim at global-warming denial and the corporate forces opposing climate action, right before the Paris climate talks (known as COP21) are scheduled to begin.

“By sponsoring the climate talks, major polluters such as Air France and GDF-Suez-Engie can promote themselves as part of the solution – when actually they are part of the problem,” said Brandalism’s Joe Elan.

EscifJimmy CautyNeta Harari, Bansky-collaborator Paul Insect, and Kennard Phillips were just a few of the dozens of artists who created posters for the Parisian installation. You can see many more of the 600 posters created to challenge the UN COP21 Climate Conference over on Street Art News and Brandlism’s own website here.

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